Italian Food Lovers

Academia Barilla just broadcasted an online press release announcing to the media the launch of its latest artisan Italian food products. We want to provide a description of these new products to our Italian Food Lovers readers, along with some of our serving suggestions and delicious gourmet recipes.

Today we will talk about the Academia Barilla Italian Tomato Sauce, Academia Barilla Pesto alla Genovese and Academia Barilla Pitted Sicilian Green Olives.

ITALIAN TOMATO SAUCE

Academia Barilla’s Italian Tomato Sauce is the result of a premium quality, exclusive Italian Scarpariello tomato grown in the heart of Emilia-Romagna, Italy’s Food Valley.

An incomparable fresh and sweet flavor enriched with extra virgin olive oil, this all natural tomato sauce is a traditional, delicious recipe with an intense red color great for a variety of Italian pasta courses.

Characteristics and serving suggestions:

- Aroma: Scent of sweet, vine ripened tomatoes.
- Flavor: Sweet and delicate with fresh tomato taste.
- Texture: Smooth texture is a perfect complement for a variety of pasta dishes.
- Serving suggestions: very versatile; its smooth texture is a perfect complement for a variety of pasta dishes.

PITTED SICILIAN GREEN OLIVES

Academia Barilla’s Pitted Sicilian Green Olives are personally selected from the centuries-old trees of the well-known Belice Valley of Sicily. Here, the red soil and warm climate offer the precious and renowned Nocellara del Belice D.O.P. olive variety.

Seasoned with hot pepper, local wild oregano and garlic, this traditional Sicilian recipe offers fresh and exceptional Mediterranean flavors.

Characteristics and serving suggestions:

- Aroma: Rich and intense aroma of olive pulp, enriched with Mediterranean spices.
- Flavor: An intense and fresh fruitiness with traditional Sicilian flavors.
- Texture: Firm olives with minced herbs and spices.
- Serving suggestions: perfect as an appetizers, a first course and as a snack.

PESTO ALLA GENOVESE

A unique non-pasteurized fresh pesto direct from the seaside town of Sanremo in Liguria, Italy. Made with the freshest basil of the Italian Riviera, top quality extra virgin olive oil, Parmigiano-Reggiano and whole pine nuts.

Characteristics and serving suggestions:

- Aroma: perfume of fresh sweet basil and aged Parmigiano Reggiano.
- Flavor: tangy, sweet, freshly picked basil.
- Texture: chunky, minced basil and whole pine nuts.
- Serving suggestions: perfect for lasagna, gnocchi and pasta al pesto.

Enjoy Academia Barilla’s Italian gourmet gastronomy! Remember you can buy them all at the Academia Barilla online shop! Academia Barilla Pesto alla Genovese is exclusively available at Sur la Table at this Sur La Table link.

Tomorrow we will publish a gourmet recipe using some of the new Academia Barilla products, stay tuned!

Today we have a present from Sur La Table to all Italian Food Lovers, a 20% off Friends & Family discount coupon that you can use at any Sur La Table location of the gourmet and chef store across the United States.

Please click this link to download and print the coupon, that will look like the image here above. If you don’t live close a Sur La Table store you can always shop online and use the discount code 110811 at check-out, as suggested also by Jack Schwefel, Sur La Table’s CEO in his letter to Sur La Table’s Friends and Family:

Dear Sur La Table Friends & Family, 

We are kicking off the holiday season at Sur La Table and are delighted to offer you our special Family & Friends 20% Off Coupon, just in time for the upcoming holidays. Use it in any of our 72 stores across the country or at www.surlatable.com.

This special event is 6 Days only, so don’t miss it: valid from Thursday, November 6 through Tuesday, November 11.

Please find here attached a coupon which you can use to forward to your friends and family. To find our nearest Sur La Table store, visit the store locator page at our website. We also realize that not everyone lives near one of our stores, so to use the Friends & Family Coupon online, use promo code 110811 at the checkout window.

Have fun shopping!

Jack Schwefel, CEO
Sur La Table

Thank you Jack and everybody at Sur La Table for this nice and surely well appreciated discount offer!

Remember that you can find the entire Academia Barilla Italian gourmet food product collection at Sur La Table, and you can use the 20% discount coupon on some of the most delicious artisan gastronomy food products from Italy, only up to November 11, so hurry up!

Here is a link to the new Academia Barilla press release announcing the new exciting initiative for the promotion of Italian food culture and the Art of Italian Gastronomy in the United States: the partnership with US top culinary center Sur La Table we blogged about yesterday.

The partnership develops within a Sur La Table initiative called A Taste of Italia, with a full calendar dedicated to Italian cuisine, and several initiatives in partnership with Academia Barilla that include food tasting and Italian regional cooking classes in the US, and an Easter 2009 Culinary Tour of Parma, Italy.

We republish the press release here below for all those Italian food lovers who are interested in getting all the details of the Academia Barilla - Sur La Table gourmet series of events.

Academia Barilla partners Sur La Table to celebrate Italian Food Culture in the United States, with a calendar rich of food tasting, Italian regional cooking classes in the US, and an Easter 2009 Tour of Parma, Italy.

Top Italian Culinary Center Academia Barilla partners Sur La Table, the place for Chefs to shop, for a series of initiatives celebrating the Taste of Italia, that include food tasting of Academia Barilla Italian gastronomy specialties across 63 Sur La Table stores in the US, Italian regional cooking classes at 25 Sur La Table locations across the United States, and a 6-days gastronomic and culinary Easter 2009 Tour of Parma, Italy.

PRWEB, September 18, 2008 - Academia Barilla, the world’s premier Italian culinary center dedicated to the art of Italian gastronomy and one of the top 5 luxury cooking school according to Gourmet Magazine, partners Sur La Table, the place for Chef to shop and top US culinary network, for a series of initiatives celebrating the Taste of Italia.

The gourmet initiatives designed by Academia Barilla in partnership with Sur La Table include:
• Food tasting of Academia Barilla Italian gastronomy specialties across 63 Sur La Table stores across the United States
• Italian regional cooking classes at 25 Sur La Table locations across the United States
• 6-days gastronomic and Culinary Tour of Parma, Italy, scheduled for next Easter 2009 (April 5-10).

In-Store Gourmet Product Sampling

For the entire month of September 2009 Sur la Table, who showcases the entire lines of Academia Barilla and Giada De Laurentiis Selected by Academia Barilla gourmet product lines, will organize free gourmet food tasting of Academia Barilla products at 63 Sur La Table stores across the United States.

Sur La Table customers will have the opportunity to learn how to professionally taste the products, what kind of quality to look for, how they can use the products at home, and more gourmet, gastronomy and culinary tips.

Authentic Regional Italian Cuisine – Sur La Table In-Store Gourmet Cooking Classes

Academia Barilla partnered with Sur La Table to introduce four Italian culinary classes celebrating the best of regional Italian cooking, exploring delicious local recipes from four of Italy’s richest culinary regions: Emilia-Romagna, Sicilia, Liguria and Toscana.

Participants to the Academia Barilla cooking classes will use classic recipes and the best artisan Italian ingredients to prepare signature dishes steeped in the traditions of this food-loving nation.

The in-Store cooking classes will be held at 25 Sur La Table locations across Arizona, California, Connecticut, Illinois, Indiana, Nebraska, New Jersey, New York, Ohio, Oregon, Texas, Utah, Virginia and Washington.

For more information, full class schedule and booking please visit the Sur La Table website, and the Google Map created by Academia Barilla for the Italian Food Lovers blog.

A Taste of Italia – Sur La Table Culinary Easter Tour of Parma, Italy

Academia Barilla and Sur La Table are proud to introduce the ultimate Italian culinary experience, a 6-days culinary and gastronomy tour of Parma, Italy. Scheduled for Easter week (April 5-10, 2009), this culinary tour designed by Academia Barilla exclusively for Sur La Table is a must for those who love the food culture and cuisine of Italy, who will spend 6 days in Italy’s Food Lovers Mecca.

Participants will learn how to prepare traditional Italian Easter and regional menus, working hands-on with local artisanal ingredients and Academia Barilla chefs. The 6-days gastronomic and hands-on cooking tour is designed by Academia Barilla and Sur La Table to allow tour guest to explore the rich culinary and cultural heritage of this 2000-year-old city, linger over meals in courtyard gardens and participate to tour workshops with producers of local artisanal delicacies including Parmigiano Reggiano, Aceto Balsamico, Prosciutto di Parma and Culatello, while exploring castles, historic landmarks and Medieval villages in Italy’s richest culinary area, Emilia-Romagna.

Register soon for this amazing experience - space is limited and selling out fast; due to the popularity of this trip, only a few spots are left. For more info and online booking please visit the Sur La Table website. Also call the US toll free number 866-392-3302 or email academiabarilla@surlatable.com to learn more about the gastronomy trip.

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We took the boilerplate off the press release for this blog post as our Italian Food Lovers readership surely knows Academia Barilla - for those who still need Academia Barilla’s Press Office contacts, here they are:

In the USA: Stephanie Sette: Tel. +1 847-405-7564; ssette@barilla-usa.com
In Italy: Ilaria Rossi: Tel. +39 0521-2621; i.rossi@barilla.it
Barilla Press Office (Italy): Marco Magli; Tel. +39 0521-2621; m.magli@barilla.it

Today we want to announce a great initiative that we’ll announce soon also in official form: the partnership between Academia Barilla and US top culinary center Sur La Table for a series of culinary events in the United States and Italy. 

The partnership is part of a Sur La Table initiative called A Taste of Italia, a full calendar dedicated to Italian cuisine, and initiatives in partnership with Academia Barilla that include food tasting and Italian regional cooking classes in the United States, and an Easter 2009 Culinary Tour of Parma, Italy. 

Sur La Table, the place for Chefs to shop, has been working with the Academia Barilla US Team to design all the exclusive gourmet initiatives for A Taste of Italia, that include food tasting of Academia Barilla Italian gastronomy specialties across 63 Sur La Table stores across the United States, Italian regional cooking classes at 25 Sur La Table locations across the United States, and a 6-days gastronomic and Culinary Tour of Parma, Italy, scheduled for next Easter 2009 (April 5-10).

In-Store Gourmet Product Sampling

For the entire month of September 2009 Sur la Table, who showcases the entire lines of Academia Barilla and Giada De Laurentiis Selected by Academia Barilla gourmet product lines, offers free gourmet food tasting of Academia Barilla products at 63 Sur La Table stores across the United States.

Authentic Regional Italian Cuisine – In-Store Gourmet Cooking Classes

Sur La Table and Academia Barilla introduce four Italian culinary classes celebrating the best of regional Italian cooking, exploring local recipes from four of Italy’s richest culinary regions: Emilia-Romagna, Sicilia, Liguria and Toscana.

Participants to the cooking classes will use classic recipes and the best artisan Italian ingredients to prepare signature dishes steeped in the traditions of this food-loving nation.

The in-Store cooking classes will be held at 25 Sur La Table locations across Arizona, California, Connecticut, Illinois, Indiana, Nebraska, New Jersey, New York, Ohio, Oregon, Texas, Utah, Virginia and Washington.

More information, full class schedule and booking are available at the Sur La Table website, awhile we created a Google Map with all the Sur La Table locations where you can sign in for the Authentic Regional Italian Cuisine classes.

To interact with a larger Google Map please follow this link

A Taste of Italia – Sur La Table Culinary Easter Tour of Parma, Italy

Academia Barilla and Sur La Table are proud to introduce the ultimate Italian culinary experience, a 6-days culinary and gastronomy tour of Parma, Italy.

Scheduled for Easter week (April 5-10, 2009), this culinary tour designed by Academia Barilla exclusively for Sur La Table is a must for those who love the food culture and cuisine of Italy, who will spend 6 days in Italy’s Food Lovers Mecca.

Participants will learn how to prepare traditional Italian Easter and regional menus, working hands-on with local artisanal ingredients and Academia Barilla chefs. The 6-days gastronomic and hands-on cooking tour is designed by Academia Barilla and Sur La Table to allow tour guest to explore the rich culinary and cultural heritage of this 2000-year-old city, linger over meals in courtyard gardens and participate to tour workshops with producers of local artisanal delicacies including Parmigiano Reggiano, Aceto Balsamico, Prosciutto di Parma and Culatello, while exploring castles, historic landmarks and Medieval villages in Italy’s richest culinary area, Emilia-Romagna.

Register soon for this unique ultimate Italian culinary experience - space is limited and selling out fast; due to the popularity of this trip, only a few spots are left.

For more info and online booking please visit the Sur La Table website. You can also call the US toll free number 866-392-3302 or email academiabarilla@surlatable.com to learn more about this amazing gastronomy trip to Italy.