academia barilla  May 2008

GNAM, Gastronomy in Modern Art, hosted at the Academia Barilla Culinary Center

Last October the City of Parma hosted the first International edition of [...]

GNAM logoLast October the City of Parma hosted the first International edition of GNAM, an event focusing on Gastronomy in Modern Art. GNAM needed a context of excellence in food culture, and the choice to locate GNAM in Parma and its territory in the heart of the Italian Food Valley has certainly been not casual.

In this context, Academia Barilla, as the point of reference and most credible source for Italian gastronomy, couldn’t miss the opportunity to collaborate with the organizers to ensure the success and gastronomic relevance of the GNAM Festival.

GNAM logoThe program created for the multidisciplinary event offered different artistic exhibitions in various venues all around the city of Parma and its province. This represented a new and innovative approach to the art of eating, exploring all political, cultural and social implications lying beyond the food’s concept, through the reading of contemporary arts.

In-between its opening and closing dates (October 2007-January 2008) GNAM celebrated gastronomy represented through expressive modern and contemporary art forms such as photography, painting, installations, sculpture, theater and cinema.

GNAM’s wide-ranging program started last October with the main event “Foodscapes – Art & Gastromony” (ended January 2008), curated by Lóránd Hegyi, Director of the Saint-Etienne Modern Art Museum in France. Foodscapes displayed artwork by more than 40 international artists exploring different concepts of food and eating. “Feeding is private and collective at the same time, something strictly personal and simultaneously public,” said Hungarian curator Lóránd Hegyi.

Another of the top events in the GNAM calendar was “Hungry Planet”, a photo exhibition of the work of US photographers Peter Menzel and Faith D’Aluisio, who traveled across five continents and 24 countries photographing families and exploring differences in their dining rituals.

Gerard DepardieuThe program includes many other interesting appointments, and International celebrity guests, including French actor Gérard Depardieu, cookbook author Eve Ensler, movie director Emir Kusturica, and many more VIP guests.

We couldn’t cover this Parma event last winter, as our blogging and editorial team spent the last months mostly in the United States. We now have the opportunity to blog about the event, thanks to one of the GNAM Festival’s collateral events, whose opening last week at the Academia Barilla Culinary Center brought back the entire gastronomy / art symbiosis in Parma.

We will take a little more time tomorrow to talk about “Dolce Vita“, a photo exhibition open to the public at the Academia Barilla Culinary Center (free entrance), where thousands of unforgettable shots of famous celebrities, taken by “Master Paparazzi” Marcello Geppetti, captured precious moments of the Italian “Dolce Vita”, the golden age of Italian post-WWII, between the 50’s and the 70’s.

Feel free to pay a visit at the Academia Barilla to see the exhibition, that will be open to the public until November 16, 2008. Directions to the Academia Barilla Culinary Center in Parma? Check out the Google Map here below.

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